NOBS Hydroxyapatite toothpaste tablets use the same mineral that makes up your enamel, helping support smoother, stronger teeth without relying on fluoride. Because hydroxyapatite naturally bonds to the enamel surface, this type of toothpaste is a clean, science-backed option for everyday oral care.
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Hydroxyapatite is a naturally occurring mineral composed of calcium and phosphate that mimics the composition of teeth and bones, making it effective for remineralizing and strengthening enamel in dental applications.
Tooth enamel is the strongest material in your body and it’s made almost entirely of a mineral called hydroxyapatite. The same mineral that gives your teeth their hardness, strength, and natural shine.
But enamel faces daily stress: acidic foods, coffee, grinding, and plaque all weaken it over time because it can't regenerate on it's own. That’s where hydroxyapatite steps in.
At NOBS, our toothpaste is powered by nano-hydroxyapatite (n-HA), a clean, science-backed alternative to fluoride that works by remineralizing the enamel itself. n-HA binds to your tooth surface, filling microscopic pores, repairing early enamel damage, and strengthening teeth.
Choosing NOBS means embracing revolutionary oral care that combines cutting-edge science with environmental consciousness. Our formula uses 5% nano-hydroxyapatite (n-Ha), the same mineral your teeth are made of, to naturally strengthen enamel and support long-term oral health.
In a recent study, with the Department of Comprehensive Dentistry at The University of Texas, NOBS Hydroxyapatite Toothpaste Tablets matched the protection of a leading American fluoride toothpaste, cut enamel damage in half compared to unbrushed teeth, and outperformed the placebo tablet by more than double. Our hydroxyapatite toothpaste is a safe alternative to fluoride providing cavity-fighting power while being biocompatible and non-toxic.
Beyond clinical effectiveness, NOBS offers practical benefits that transform your daily routine – our sustainable glass packaging eliminates plastic waste, the tablet format bypasses TSA liquid restrictions for travel convenience, and the dehydrated formula requires fewer ingredients while naturally resisting bacteria.
With NOBS, you're not just choosing superior oral care; you're choosing a smarter, cleaner, more sustainable way to protect your smile.
At NOBS, we believe that effective oral care shouldn't require compromise. Why settle for harsh chemicals when nature and science can work together? Our mission is simple: to provide you with toothpaste that delivers professional-grade results using ingredients you can trust.
Hydroxyapatite is a naturally occurring mineral that makes up 97% of tooth enamel and 70% of dentin. It is used in toothpaste to remineralize and strengthen teeth by filling in microscopic cracks and weak spots.
We offer NOBS Toothpaste Tablets with nano hydroxyapatite, providing a fluoride-free option that helps strengthen your teeth and restore enamel.
The difference is particle size – nano-hydroxyapatite contains particles that are smaller in size. This nano-size enables greater remineralization, better plaque reduction, and more effective sensitivity relief because the particles can actually fill in and repair the tiny pores and cracks in your teeth rather than just sitting on the surface.
While fluoride creates a protective barrier on teeth and requires spitting out excess, hydroxyapatite rebuilds tooth structure by integrating with your enamel and is safe to swallow since it's biocompatible with your body.
Yes, hydroxyapatite is natural – it's the same mineral your body produces to form bones and teeth, making it a bioidentical ingredient for oral care.
Yes, children can use our hydroxyapatite toothpaste.
NOBS Jr. Kids Toothpaste is a great option for your little ones, as it comes with a berry bubblegum flavor that your kids will love.
Hydroxyapatite toothpaste, such as NOBS Toothpaste Tablets, strengthens enamel and prevents cavities like regular toothpaste, but in a safer way without fluoride concerns.
Hydroxyapatite is regarded as safe by the FDA.
NOBS Toothpaste Tablets contains 5% nano hydroxyapatite, and a peer-reviewed study published in May 2025 showed they're as effective as fluoride toothpaste.
Yes, hydroxyapatite in toothpaste is used for both the prevention and treatment of tooth decay. It helps by remineralizing tooth enamel and repairing early stages of tooth decay.
Yes, our hydroxyapatite toothpaste tablets are safe and effective for daily use.
No, our hydroxyapatite toothpaste does not contain abrasive ingredients.
Yes, our hydroxyapatite toothpaste is safe to use during pregnancy. Hydroxyapatite is a safe and non-toxic ingredient that can help maintain oral health without posing risks to pregnant women or their babies.
Hydroxyapatite toothpaste, such as NOBS Toothpaste Tablets, is actually safe to be swallowed! Just be aware that you may experience a bit of gas due to the xylitol. Further, children that cannot safely chew and spit should opt for our NOBS Jr. Kids Toothpaste instead of our toothpaste tablets.
Hydroxyapatite can help repair and strengthen existing enamel but does not regrow enamel that has been completely lost.
Hydroxyapatite is made from calcium and phosphate, similar to the natural composition of tooth enamel.
Yes, hydroxyapatite can be a great ingredient for people with sensitivity. Evidence shows it can help reduce tooth sensitivity and strengthen enamel.
No, our hydroxyapatite toothpaste strengthens teeth without any side effects, unlike fluoride, which can be toxic in large amounts.
You should brush your teeth with our hydroxyapatite toothpaste at least twice a day, just like regular toothpaste, for the best results.
Yes, our hydroxyapatite toothpaste is fluoride-free.
